Local Beef

     

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       Here at the Turquoise Shop, our roots run deep within the ranching industry as well as the jewelry business. Fifty years ago, the shop started out as a supplement to our family’s main business of cattle ranching and continues to support this endeavor to this day. So, you may be surprised when you visit our store that in addition to our cases of jewelry, you will find a freezer full of beef! We offer individual, premium cuts of meat to our local patrons as well as to the many visitors staying in Cloudcroft that are looking for fresh groceries to cook with during their stay.

Our beef is grown at our family’s ranch located just east of Cloudcroft near Pinon, NM where our cattle are raised with the utmost care. Our ranching philosophy is to diligently steward the land that God has allowed us to care for by grazing cattle to feed His people made in His image. Our cattle come primarily from Angus and Hereford genetics and quality beef is our goal. You WILL taste the difference when you cut into our meat! So, stop by the store and grab some packages of hamburger or a few ribeye’s to throw on your grill! Or, if you are interested in a half or whole beef, give the store a call and let our employees connect you to us.  SHOP LOCAL, EAT BEEF!!!